"It is not a crisis, it is a structural change", recommended book for the weekend

it's not a crisis

Author: Fernando Sánchez Salinero

Ed. Utopia Libris € 16 (Includes audio book with all the content)

"It is not a crisis, it is a structural change" It is one of those books that touch you in many parts of your beliefs, that does not leave you indifferent. The message helps you quickly get out of your comfort zone, forgetting the concept of crisis, turning all your attention to the change of our civilization.

The feeling of being in a crisis is an approach that limits us and that provides us with excuses not to keep trying things in the face of the situation.

Explain with metaphors understandable to anyone what is a crisis and what are the possible solutions, what is a structural change and its consequences, the possible reactions that humans have in these situations and 12 tips to quickly adapt to the new paradigm.

The simplicity of his writing, together with his use of sense of humor to de-dramatize complex situations that describes makes it essential to understand what happens to us and go from victim to discoverer of opportunities.

Once you start reading it it gets you, wanting to know the options to position ourselves in the new scenario.

His peculiar style is reflected in the provocative and funny video http://www.youtube.com/watch?v=YYjKa_nywYo in which, addressing young university students, he reminds them of the need to be authentic attitude superheroes for new times.

Its commercialization is done through the web http://www.idpyme.com/libros.html#crisis And at a very interesting price, if we take into account that it includes a book and an audiobook.

I leave you with a video of the author presenting his book 🙂


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  1.   Myriam ortiz said

    a way of seeing the negative in the positive.